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WHO urges governments to ban all flavours of E-Cigarettes globally  

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E Cigarettes

The World Health Organization (WHO) has called for governments to treat electronic cigarettes, commonly known as vapes, with the same regulatory framework as traditional tobacco products and to implement a ban on all flavors.  

This recommendation could pose challenges for major tobacco companies, which have been banking on a transition to cigarette alternatives, aiming for 50% of revenues from ‘non-combustible’ products by 2035. 

According to a report by the WHO last year, vapes are already banned in 34 countries, including Brazil, India, Iran, and Thailand.  

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